Project HOME2 - UK Furniture, Floorcoverings & Homewares Market

Description:

The Home market is the UK’s last great retail battleground. It is characterised by a high level of fragmentation, extensive non-specialist retailer diversification and a lack of outright leadership. This is attracting substantial investment. Allegra Strategies has produced a truly authoritative and in-depth study examining the key challenges and opportunities within this complex and increasingly competitive market. This provides retailers, key suppliers and investors with comprehensive insight and assessment of current and future market developments.

This unique report examines the entire UK Furniture, Floorcoverings and Homewares markets. Major topics include :

• Market sizes and sub-category segmentation, growth trends, market drivers and key issues
• Detailed profiles and analysis of strengths, weaknesses and prospects of 50 key UK retailers - including turnover and profitability, market shares, brand positioning and digital photography
• In-depth customer insight from a representative sample of UK furniture and homewares shoppers covering purchase motivations and retailer perceptions
• Extensive comparative retailer analysis on price positions and product ranging
• Substantial review of property issues facing the industry both in- and out-of-town
• Current industry developments and future projections

Date of Publication: April 2006

Sources of Information:

• Over 100 interviews with CEOs, managing directors, directors and senior managers as well as store managers and store staff of major UK and international industry players including: leading furniture and homewares specialists, key department store and fashion retailers, major supermarkets, furniture and homewares buyers and suppliers, leading property companies, letting agents and landlords, industry analysts and experts
• 1,020 in-depth interviews with UK furniture and homewares consumers
• Multiple site visits to more than 70 UK furniture, floorcoverings and homewares retailers
• Desk research including trade press, company financial accounts and online data sources

Formats Available: Hard copy or electronic version (PDF) available

Number of Pages: 472