Ethical Consumer Series - UK Attitudes to Energy Efficiency Alternative Energy Sources

Description:

This research programme is the most comprehensive and up-to-date of its kind, providing UK business leaders with significant insight into UK consumer and industry experts’ attitudes and perceptions regarding renewable energy and energy efficiency.

Topics covered include:

• UK consumers’ views, perceptions, attitudes and behaviour relating to renewable energy and efficient energy usage
• Awareness, perceptions and attitudes towards alternative fuels and technologies used in vehicles
• Current and expected future changes in energy consumption behaviour
• Views and insights from industry experts, senior executives and industry decision-makers regarding market drivers, challenges and trends
• Perspectives of business customers who make the decision over commercial energy use, energy saving building elements and micro-generation, and alternatively powered vehicles

Date of Publication: March 2007

Sources of information:

• More than 7,200 telephone interviews with UK households
• 40 telephone and face-to-face interviews with industry experts
• 18 focus groups with children and teenagers
• More than 170 telephone interviews with business customers related to energy use, energy saving building elements and transport

Formats Available: Hard copy or electronic version (PDF) available