Project Café 11 UK
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Allegra Strategies Ltd

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Project Café 11 UK

UK Retail Coffee Shop Market

Allegra Strategies has gathered its largest consumer survey sample to date for the Project Café11 UK report. With 34,000 consumer responses, Allegra’s definitive annual study on the UK branded coffee shop market is due for release next month.

Drawing on more than 12 years in-depth research, it is considered to be the bible of the coffee sector.

Key areas covered

  • Market size and growth projections for the total UK market
  • Impact of recent economic downturn on trading performance
  • Key player profiles, including financial performance, pricing analysis and forecasts
  • Importance of ethical and sustainability issues
  • Key success factors and market trends
  • Opportunities and challenges for suppliers
  • Consumer coffee consumption patterns
  • Consumer brand awareness and perceptions of key players
  • Differences between customer demographics, including age, gender, occupation and location by the report

Sources of information

  • Interviews with CEOs, managing directors, senior managers and store managers of major industry players, including:
    • leading UK coffee and food-focused chains
    • major coffee roasters and key equipment suppliers
    • non-specialist players including department stores, supermarkets, bookstores
    • leading property companies, letting agents and landlords
    • local authorities
  • Online surveys with UK coffee shop visitors
  • Desk research including: News articles and trade press, the Internet and company websites, industry associations, published accounts, data supplied by operators
  • In-store observations and analysis

Formats Available

Hard copy, electronic (PDF) or interactive version


Hard copy (1 licence): £4,000 +VAT PDF (3 user licences): £4,500 +VAT Interactive (5 user licences): £6,000 +VAT Interactive (6+ user licences): £7,500 +VAT* (UK clients only)

Date of Publication

15 December 2011